Highlighting the Best Offers Using Final Price and Discount Filters

Access normalized product data from thousands of merchants, including regular price, final price, and discount fields, so you can filter, compare, and prioritize with precision.

With, over 30 indexed product fields. top pricing fields include -

• Regular price is what the product typically sells for. This might be the MSRP, a crossed-out price, or the merchant’s base price field.
• Final price is what the customer would pay today, after any sales or discounts are applied.
• Discount is the calculated percentage off, based on the regular and final prices.

Comparing final price to regular price gives you a better sense of whether something is truly on sale. And with the discount field, you can quickly sort or filter products based on how steep the price drop actually is.

Example Use cases for publishers

• Price drop filters
  Use the discount field to filter by a minimum threshold, like 20% or more off. This makes it easy to highlight true deals.
• Comparison sets
  When the same product is sold by multiple merchants, sort by final price or discount to showcase the best value.
• Deal-focused content
  Automatically populate “On Sale Now” sections or sale pages with products where the discount is significant

To learn more, visit affiliate.com/programmatic-apis.